Does Cratio support WhatsApp follow-ups?

Yes. Send site-visit invites, brochures, reminders, and updates directly from Cratio.

Can we track calls from the sales team's own phone?

Yes. Cratio supports SIM-based mobile call tracking with automatic logging and recordings.

Can each project team access only their own leads?

Yes. Control access project-wise, team-wise, or role-wise.

What happens if a salesperson leaves?

All leads, calls, notes, and WhatsApp chats stay safely inside the CRM.

Can we migrate from Excel or another CRM?

Yes. Our team helps migrate your leads, follow-ups, and workflows.

How quickly can we go live?

Most teams go live in 7 days. See /pricing for plan details.

REAL ESTATE CRM

From inquiry. To site visit. To booking.

Q: Does Cratio work with 99acres, MagicBricks, Housing & Facebook Ads?

Yes. Leads from 99acres, MagicBricks, Housing, Facebook Lead Ads, IndiaMART, JustDial, and your website flow into Cratio automatically.

Capture from 99acres, MagicBricks, Housing, NoBroker, Facebook. Auto-assign by project. Call from your SIM. Send WhatsApp. Track till booking.

Book a demo

100+ real estate clients · 15+ years building CRM in India

01CRM

PIPELINE VALUE

₹18,42,500

+23% WoW

New42

Qualified28

Site visit14

Booking3

02Call Tracking

TODAY · TEAM

2,478

Total Calls

Connected Calls1,476

Connection Rate59.6%

Avg Duration / Call2m 48s

Avg Calls / Agent42

● AUTO-LOGGED · REAL-TIME SYNC

03WhatsApp

DRIP · DAY 3

Auto follow-up sent

Namaste! Saw your query for 2BHK in HSR…

10:30 AM

Yes, share brochure 📎

10:31 AM

Sending. Free to visit Sat 11 AM?

10:32 AM

Yes ✓✓

10:32 AM

OFFICIAL API · APPROVED

Trusted by 100+ real estate companies across India

BUILT FOR

Built for every kind of real estate team in India

Same Cratio core, calibrated for the workflow each sub-segment actually runs.

Builders

Plotted projects, apartments, villas — manage project-wise pipelines, units, sales teams, and CP referrals from one CRM. Site visits, tokens, and bookings tracked end-to-end.

Agents

Independent brokers and small firms — mobile-first dialer, walk-in capture, and dispositions on tap. Calls log automatically, follow-ups never slip, every lead stays inside the CRM.

Marketing Partners

Lead-gen firms and digital agencies running campaigns for builders — multi-portal capture, source-wise ROI, and transparent attribution to prove the spend.

Before vs After

Transform Your Sales in 7 Days

See how Indian real-estate teams handle leads, calls, WhatsApp, and site visits before and after Cratio.

Transform Your Sales in 7 Days
Without CRM	With Cratio CRM
Leads scattered across portals, WhatsApp & Excel	All leads captured in one CRM
Hot leads assigned late	Auto lead assignment in seconds
Buyers wait for callbacks	Instant WhatsApp auto-replies
Calls scatter to personal phones	Mobile call tracking & recordings
Follow-ups get missed manually	Automated reminders & workflows
No visibility into sales activity or ROI	Activity tracking & ROI dashboards

Result

Faster response. Better follow-ups. More site visits. More bookings.

Made for Indian real estate

From Leads to Bookings

Every enquiry — auto-captured, auto-assigned, and followed up. From first call to booked flat, all in one pipeline.

6 LEAD SOURCES

99acres

PROPERTY PORTAL

MagicBricks

PROPERTY PORTAL

Housing

PROPERTY PORTAL

Facebook Ads

LEAD FORMS

Website

OWNED FORMS

Inbound calls

PHONE ENQUIRIES

ALSO CAPTURED

Walk-ins

Referral

CRATIO

Platform

CRM

Call tracking

SALES PIPELINE · LIVE

New enquiry

₹4.8 L

Aditya Sharma

₹85k

Kavya R.

₹42k

Rohan M.

₹1.2L

Ishaan B.

₹68k

Meera V.

₹55k

Arjun P.

₹1.1L

Site visit

₹6.5 L

Sneha D.

₹58k

Faizal K.

₹2.1L

Divya N.

₹1.6L

Karan S.

₹92k

Ananya G.

₹1.3L

Token

₹5.2 L

Nikhil T.

₹1.8L

Vikram J.

₹95k

Pooja M.

₹2.4L

Booked

₹4.2 L

Priya S.

₹1.4L

Sandeep R.

₹2.8L

The CRM workflow

Leads, Calls, WhatsApp & Site Visits. One CRM.

Capture leads, automate follow-ups, track calls, and manage bookings from one place.

PHASE 01

Capture Every Lead

Auto-capture leads from 99acres, MagicBricks, Facebook & website forms.

Portal & ad lead capture
Duplicate detection
Source auto-tagging

PHASE 02

Instant WhatsApp Replies

Welcome WhatsApp fires before the rep can call — and qualifies the lead.

Instant WhatsApp response
Chatbot qualification
Budget & interest capture

PHASE 03

Assign Leads. Track Calls.

Route leads instantly and track every sales call.

Auto lead assignment
Mobile & cloud calling
Call logs & recordings

PHASE 04

Never Miss Follow-Ups

Escalate missed callbacks to managers and drip cold leads across channels.

Follow-up reminders
Escalation alerts
WhatsApp & email automation

PHASE 05

Manage Site Visits

Schedule, confirm, and track every site visit.

Visit reminders
Mobile check-ins
Post-visit follow-ups

PHASE 06

Track Bookings & ROI

Measure bookings, lost deals, and campaign ROI.

Booking tracking
Lost reason analysis
Source ROI dashboards

Proof

The real estate teams running on Cratio

From a 5-member broker firm to a 150-user multi-project builder — one CRM, transparent pricing, every major Indian portal.

100+

real estate companies live on Cratio

15+ years

building CRM for Indian sales teams

30+

lead sources connected — portals, ads, Excel, API

All in one CRM

Built for real-estate sales

Manage enquiries, site visits, follow-ups, calling, and WhatsApp conversations from one connected CRM.

Pipelines built for real-estate sales

Built for Indian real-estate teams — projects, buyers, and follow-ups in one CRM.

1 of 5

Pipeline view

From enquiry to booked — what runs at every stage.

The five stages every real estate sales team works in. The automations that fire between them — without a manager nudging anyone.

Lead in

Pulled from 99acres / MagicBricks / Facebook
WhatsApp thank-you in under 10 seconds
Auto-routed to the project rep

0 lead leaks

Qualified

Chatbot qualifies budget + project 24×7
Or rep calls with full context loaded
Lead tagged Hot · Warm · Cold

Hot in under 5 min

Visit booked

WhatsApp confirmation fires on booking
Map + rep contact shared in-thread
24h + 2h reminder and reconfirm

No-shows drop

Visit done

Rep checks in from the mobile app
Disposition + buyer feedback captured
Auto-followup fires the same day

Token momentum

Closed

Won — revenue + source logged to project
Lost — reason tagged, drip queued
Win-loss analytics refresh

Sharper next quarter

Leads lost between portals and CRM

<10s

WhatsApp thank-you on every new enquiry

100%

Calls logged + recorded against the lead

Every visit

Reminded, reconfirmed, followed up

CUSTOMER STORY · REAL ESTATE, THANE

Our 99acres and MagicBricks site-visit leads used to disappear into WhatsApp threads on personal phones. Cratio routes by project and city the moment they land, fires the site-visit reminder on its own, and the manager view flags leads that went cold this week — before they actually do.

Bhavna Kulkarni

Sales Head · Aditya Heights Builders, Thane

RESULTS · FIRST 90 DAYS

First-call response

< 7 minwas 4 hrs

Site-visit show rate

38%was 24%

Cold-lead recovery

29 / movia drip

Why Cratio

Plug-and-Play CRM for Real-Estate Sales

No heavy setup or endless customization. Lead capture, WhatsApp, call tracking, follow-ups, site visits, and reports — all built into one CRM.

Plug-and-Play CRM for Real-Estate Sales
Capability	Generic CRM	Cratio Real Estate CRM
Property portal leads	Extra integrations & setup	✓99acres, MagicBricks, Housing, Facebook Ads
Lead assignment	Manual rules & forwarding	✓Auto-assignment by project, source, city, budget
Calling & tracking	Separate dialer tools	✓SIM-based mobile calling with auto logging
WhatsApp follow-ups	External tools needed	✓Shared inbox, templates & automation
Site-visit tracking	Manual follow-up	✓Reminders, confirmations & no-show recovery
Sales pipeline	Generic stages	✓Enquiry → Visit → Token → Booking

FAQ

Common questions from real-estate teams

Yes. Leads from 99acres, MagicBricks, Housing, Facebook Lead Ads, IndiaMART, JustDial, and your website flow into Cratio automatically.

Related products and guides

See It in Action

Real Estate CRM Built for Indian Sales Teams

CRM, mobile calling, WhatsApp, follow-ups, and site visit tracking — all in one platform. Book a 30-minute personalized demo to see how Cratio fits your sales process.

Book a demo

Personalized walkthrough for your project sales team

From inquiry. To site visit. To booking.

Built for every kind of real estate team in India

Transform Your Sales in 7 Days

From Leads to Bookings

Leads, Calls, WhatsApp & Site Visits. One CRM.

Capture Every Lead

Instant WhatsApp Replies

Assign Leads. Track Calls.

Never Miss Follow-Ups

Manage Site Visits

Track Bookings & ROI

The real estate teams running on Cratio

Built for real-estate sales

Pipelines built for real-estate sales

From enquiry to booked — what runs at every stage.

Lead in

Qualified

Visit booked

Visit done

Closed

Plug-and-Play CRM for Real-Estate Sales

Common questions from real-estate teams

Related products and guides

WhatsApp CRM

Mobile Call Tracking

Real-estate CRM setup

Pricing — ₹399/user, lifetime

Real Estate CRM Built for Indian Sales Teams